Hey Bloggers! How to Package, Promote & Profit from Your Expertise
On Saturday, November 5th, Denise Wakeman and I will be presenting at Blogworld. We’ll be teaching bloggers–or people who want to blog–how to package, promote and profit from their expertise.
If you’re at Blogworld, or if you bought the virtual ticket, you can attend. But should you?
Our session is on the monetization track.
If you’re not into making money this might not be the right session for you. Of course, you could also take our session, create some information products and raise money for your favorite charity or change the world. I know a lot of people who do that.
Our session is geared for the non-web marketer.
Denise and I are both web marketers by trade. We love Internet marketing, we hang out with Internet marketers, we talk about Internet marketing. However, what we want to do in this session is teach every day folks–small business owners, entrepreneurs, professionals–who don’t consider themselves web marketers–how they can create products that will generate passive streams of income.
Our session is for people who are busy.
When we first started coming up with the idea for this session we were talking about doctors, lawyers, massage therapists, and other professionals who may have maxed out their hours–and their earning potential–with paying clients. We wondered if we could teach them how to think like an Internet marketer: to package their knowledge, to promote their information product, and to profit from the experience.
To create multiple streams of income that would help pay their bills, generate some ongoing income, and in general make their lives easier.
Maybe we could teach a dentist how to create an ebook on Everything You Need to Know About Teeth Whitening: What the Ads Don’t Tell You. Or maybe we could help an administrative assistant with a passion for cooking to create a Kindle book called The Gluten Free Kitchen: 100 Recipes for Your Family.
If you’ve got a blog–or are serious about starting one–and want to turn your passion into a profitable product, this session may be right for you. If you feel like you’ve got a product in you, and want to generate multiple, passive streams of income, we hope to see you at 12:15 in room 411.
Oh, and one more reason why you might want to attend: room 411 is a theater and has the most comfy seats at the LA Convention Center.
Just sayin’.
Rich Brooks
Blogger
When we are uncertain of how to behave or react, we look to others to guide our reaction. This is a powerful tool for web marketing and social media.
