Archive for January, 2005


The Death of Popups?

Friday, January 14th, 2005

Popups provide us with righteous indignation. And the problem with things that give us righteous indignation is that we overreact. We use napalm on a housefly.

Don’t like spam? How about an email filter that will stop some spam, but will also prevent you from receiving the email newsletters you subscribe to, emails from prospects looking to give you business, and emails from your ex-girlfriend/boyfriend from college who’s in town for the weekend and wants to see you?

Popup blockers work the same way. Yes, it’s nice to know that we’re being protected from the one millionth ad for Orbitz/Travelocity/Expedia/Netflix, or the one billionth ad for an X-10 spy camera. However, some Web developers use popups for completely legitimate purposes. Sometimes it’s for navigational purposes, or it’s a design choice, or it’s a good programming solution, or even it’s promotional, such as a giveaway of steak knives for joining our mailing list.

We recently found out that we were being blocked. We use a popup to create a printer-friendly, dynamically-created affiliation letter that hospitals need to get from one of our clients’ sites. Turns out that a number of people weren’t able to see the popup because they had their popup blockers on by default. AOL users didn’t even get a warning! It just looked like our programming was shoddy.

A better solution, which I believe Safari (the Mac-only browser) offers, is to allow you to block all popups, or just popups from a 3rd party (not from the site itself.) That’s more likely to catch X-10 ads but allow site-centric popups to continue.

However, I can’t convince the whole world to switch. Instead, I’ll need to make sure that going forward we find alternative solutions to the popup. (And for those of you wondering about having a link open in a new window, those days are probably numbered as well.)

Rich Brooks
No Longer Making Popups


Verizon Blocks Euromail

Wednesday, January 12th, 2005

Interesting article at Wired.com on Verizon blocking email from British and European ISP’s.

The other bad thing about spam is that as ISP’s try and fight it, sometimes they get over-aggressive. Although it’s understandable, since all their customers are screaming at them to stop the spam, it seems like sometimes they’re catching dolphins in those tuna nets of theirs.

Best quote was from Verizon media relations manager Ells Edwards who suggests that his customers should use alternative forms of communications: "If it’s really important you might want to make a phone call." (I’m sure he meant this only for customers who also use Verizon for their phone services.)

In an unrelated story that’s also a good read, it turns out video game players sometimes have trouble switching back to reality after long sessions of gaming. I have found this to be true. The other day after playing Grand Theft Auto: San Andreas I was driving my daughters to day care. In a church parking lot a saw a sweet red roadster. I contemplating getting out of my car and swiping that one, until I realized that I wasn’t playing GTA anymore.

Plus, I wasn’t sure if our two car seats would fit in the back seat.

Rich Brooks
Reading The News So You Don’t Have To


Radar: Flyte’s New Site Search

Tuesday, January 11th, 2005

Up until late last year flyte licensed a search product from Atomz for our own site and most of our clients’ sites. It was a great product, gave great results, and the licence was free. Unfortunately, Atomz decided that they needed to make a profit. Those bastards.

So what they did–which is unfortunate–is add Google Adwords results to the top of the search results page. So, for example, if someone was at the flyte site and searched on "web design" the first three results would be for our competitors! Not a good outcome for us.

We tried a few different solutions, but we finally settled on a site search we call "Radar." (Get it? Radar? Flyte? Get it?) It provides great results, keeps visitors on your site, and is completely customizable.

If you were using the Atomz search, or are unhappy with your current site search, please talk to flyte about Radar.

If you want to check out Radar for yourself, please visit flyte’s site and give it a test run.

Rich Brooks
Your Site Search Guy


MHHRA: Massachusetts Healthcare Human Resources Association

Friday, January 7th, 2005

MhhraYesterday afternoon flyte launched a new site for MHHRA, the Massachusetts Healthcare Human Resources Association.

The site provides information on programs and resources for MHHRA members. There’s also a password-protected member area where members can view a searchable directory of MHHRA members.

We built an admin system so that MHHRA administrators could easily update the membership directory with the click of a button. (Well, maybe two clicks.)

Flyte also designed an HTML newsletter to replace their print newsletter, saving MHHRA about $10,000 a year. (Sweet!)

Flyte also implemented a PayPal solution for MHHRA. Now members can renew online, and both members and non-members can register and pay for programs put on by the MHHRA.

If your organization has similar needs, please contact flyte new media.

Rich Brooks
Helping Associations Grow Online


How to Respond to Client Emails

Thursday, January 6th, 2005

Not this way. However, very funny stuff.

http://www.zefrank.com/punc

Rich Brooks
LOL


Welcome, Heather!

Wednesday, January 5th, 2005

HeatherA day late, a dollar short…

I just wanted to take a minute to welcome Heather Milligan, who joined the flyte crew yesterday still wearing her favorite red cowgirl hat.

We don’t have an official title for her yet, although "assistant developer" might work. You can learn more about her on our crew page.

She comes to us from Kentucky by way of Cincinnati…she’s obviously following Corey Dillon to New England.

Rich Brooks
Big Boss Man…and Growing


What’s Yahoo Worth to You?

Tuesday, January 4th, 2005

Rich_and_the_girls_2Hey all, hope everyone had a Happy New Year.

2005 (or "aught-five") got off to a slow start for me as my daycare providers got lost in Connecticut on their drive back from Florida, and weren’t able to get back to Maine in time this morning. (No kidding.) Thus, I was home with the girls, watching Noggin and singing "The Wheels on the Bus" all morning.

Recently I’ve received a number of emails from clients saying their Inktomi renewals were coming due and asking what to do. "Nothing," was my answer.

Inktomi, for those who don’t remember, was a "behind-the-scenes" search engine that offered a nice, affordable paid-placement program a couple years back. After they were bought out by Yahoo, Yahoo got rid of the program in favor of their own offering which isn’t nearly as good. The renewal email recommends switching to the new Yahoo product.

Not to start the new year off with old material, but there’s no need to reinvent the wheels on the bus, either. Take a look at "What’s Yahoo Worth to You?" for the whole scoop. Still stands up nicely.

Rich Brooks
Slow Out of the Gate