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Are You Leveraging Your Web Site?

Robert Middleton of Action Plan Marketing writes an email newsletter called More Clients that targets service professionals.

In today’s issue, posted at his More Clients blog, he talks to service professionals about leveraging their Web site to help attract more qualified clients.

Too often people use Web sites like oversized business cards. That’s old school thinking…in a bad way. Whether people find you through a search engine, a link from another Web site or word of mouth, you now have their attention for a moment. What you do with that moment might generate thousands of dollars worth of business or nothing at all.

If your Web site doesn’t include calls-to-action, easy to find contact information, or an email newsletter signup how interested are you in actually getting the business?

Rich Brooks
What’s Your Call-to-Action?

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  4. There’s Nothing More Expensive Than a Free Web Site
  5. Does Your Web Site Engage Your Site Visitors?

This entry was posted on Tuesday, June 27th, 2006 at 8:20 am and is filed under Entrepreneur & Small Business, Web Design & Development, Web Marketing. You can follow any responses to this entry through the RSS 2.0 feed. Responses are currently closed, but you can trackback from your own site.