This week we launched a blog for McCabe, Duval + Associates, a full service marketing agency located here in Portland.
The blog will explore ideas on marketing, strategy, branding and anything else that gets their creative minds all wound up. Recent posts include reviews of The Art of Possibility, musings on milk chocolate vs. dark chocolate, and whether online mentoring is a viable option.
I’m surprised that more agencies don’t have blogs…it’s the perfect tool to establish their new media credentials, and deflect growing concern that agencies only know mass media. MDA is certainly taking a step in the right direction with their new blog.
Although the blog is fairly new, I’ve added the RSS feed to my newsreader.
