In May, Google announced they’d be adding more to the “Suggest” function. Up until now, I hadn’t noticed; but perhaps that’s because I rarely search from google.com.
Yesterday, I found it helpful:
However, if, as Search Engine Land suggests, there will be AdWords included Suggest, I can only imagine this space will be overcrowded in no time.
That begs the question…
Isn’t less more?
Time and time again, seemingly simplistic interfaces seem to become complicated. Look at Facebook and Twitter…
Facebook added a news feed, which has more recently become a real time news feed. Certainly, there are reasons for such changes; but at a certain point is evolving for just evolution’s sake?
Twitter recently added a retweet function from its website. Seemingly helpful, it’s done nothing other than muddle up the simplistic interface they had going. This function, in particular, received nothing but bad reviews.
Certainly Google couldn’t be the next monopoly to be pressured to overcrowd in an effort to be cutting edge. Dearest Google, simple is good. Simple is why you are king.
Fortunately, more often than not, Google will test ideas relentlessly before they leave Labs. But it’s something to think about.
Nicki Hicks
Website minimalist
