One of the most popular downloads on the flyte website for the past few years has been The 11 Biggest Mistakes Small Business Bloggers Make. In it, I document some of the most egregious mistakes I made as I started flyte’s own blog on Web marketing for small business (and how to avoid them!)

During last year’s BlogWorld, I revised some of my thinking on how small businesses (and non-profits) can use a blog to grow their business (or organization.) Some of the mistakes in the original report were no longer relevant, while new ones had appeared.

For example, SEO (search engine optimization) had become much more essential to a blog’s success, especially as competition in the blogosphere had increased. Likewise, when I first wrote the report social media was almost non-existent, at least as far as today’s landscape goes. Today’s successful blogger needs to be active in Twitter, Facebook, and even YouTube.

If you have been considering launching your own blog, or wondering why your current blog isn’t as effective as it could be, be sure to download your free copy of The 11 Biggest Mistakes Small Business Bloggers Make. (Email subscription is your only requirement…and you can unsubscribe as soon as the download is completed!) If you’re already a subscriber to flyte log, our almost-award winning email newsletter, I’ll be sending you a link to where you can download the revised report soon.

Rich Brooks
Mistake Prone