Archive for the ‘flyte news’ Category

Everything You Ever Wanted to Know About Blogging (But Were Afraid to Ask)

Tuesday, February 9th, 2010

Doesn’t Woody Allen have a movie by that name?

I got some good feedback over the Interwebs last week for my post on How Do People Find My Blog? Turns out a lot of people had the same question.

So, I expanded the topic to include some other blogging questions I often hear, including:

  • How do I make my blog more search engine optimized?
  • How often should I blog?
  • How long should my posts be?

and a few more.

Whether you’ve been blogging for a while, or if you’re just getting started, you might find some helpful advice in Business Blog FAQ: Blogging Secrets Revealed! (Was the trailing exclamation point too much?)

Rich Brooks
Blogger!

Business Blogging Webinar: Take Your Blog to the Next Level

Thursday, February 4th, 2010

The other day I presented at a tourism conference on social media. By a show of hands I asked how many people were on Twitter, had Facebook fan pages, and blogged. I was surprised–and a bit disappointed–that blogging trailed Twitter and Facebook.

Not that I don’t love Twitter and Facebook, but blogging has so much more to offer your business. It offers unparalleled search engine optimization, it’s a great tool for establishing your expertise, and you have greater control over your own content, not relying on the continued popularity of a social media platform.

In my opinion, there’s no better tool in your Web marketing toolbox than a blog.

If you don’t understand why, or you want to know how to attract more readers to your blog, or you need your blog to generate more online leads, than you should check out flyte’s upcoming webinar: How to Plan, Build and Promote a Business Blog. With 60 minutes of content and 30 additional minutes of Q&A, you’ll leave the webinar with renewed blogging energy and ideas on how to make your blog work for you.

Date: Thursday, 2/11/10
Time: 1pm – 2:30 ET
Place: Your desktop
Cost: $50 Now just $30! Save $20 w/discount code “baseball”

There are a limited number of seats (yes, even webinars have “seats”) so register now!

Rich Brooks
Blogging About Blogging Since 2004

New Designs for Affordable Websites from flyte

Monday, February 1st, 2010

Starting at just under $2K, our ProSites have always been a good choice for startups or companies that want to take some of their “Interweb funds” and put it towards some search engine optimization, blogging or email marketing.

This past week we introduced three new designs, Textures, Bright Lights and World Travel, as well as retiring some of our older designs.

Besides the great price point, all of these ProSites are built on WordPress, a simple-to-use content management system (CMS). That means you can add, edit, and delete content, pages, upload images, and embed videos to your heart’s content (or to your business’s needs.)

These sites have been built to be flexible enough to fit almost any kind of business, and you can change the navigation to fit your offerings, whether they’re services or products. They work great for non-profits, too.

But wait, there’s more!

Through the month of February (that’s 2010), we’re going to include a free blog with every ProSite. For search engine optimization, establishing your credibility, and as the hub of your social media activity, there’s no better tool than a business blog, and with the new ProSites, they’re integrated into your website. They’re the perfect compliment to an effective Web presence.

Be sure to check out the ProSites at our Web site, or just reach out now and contact flyte today.

Rich Brooks
Affordable Websites for Small Business

Customizing Your Facebook Fan Page

Wednesday, January 27th, 2010

If the number of invitations I receive every day to become a fan of yet another eatery in Des Moines, or an interactive agency in Tuscon, is any indication, companies of all sizes are realizing the benefits of a Facebook fan page.

Then how come they’re all so boring and repetitive?

Without taking some steps to customizing your Facebook presence, your fan page will look like every other page on Facebook. It’s time to stand out from the crowd and customize the look.

Using FBML (Facebook Markup Language) you can add a box (tab) to your fan page where you can render HTML or FBML to enhance, customize and brand your little area of Facebook.

(As you can see, flyte has recently created a branded landing page for our Facebook fan page.)

You should customize your landing page with complimentary graphics that you use in other marketing material, especially your Web site, blog and email newsletter.

You can make it the landing page for non-fans in the Wall Settings section of your fan page admin under the setting “Default Landing Tab for Everyone Else.”

Special kudos to Ryan Goan, our creative director who designed our new landing page, Gloria Maher who developed it, and Chrystie Corns who inspired us to add more color to our own landing page.

If you’d like to customize your Facebook landing page, contact flyte new media today.

Rich Brooks
Facebook Marketing for Small Business

flyte new media on Facebook

SEO and Social Media Consults Giveaways

Monday, January 25th, 2010

This is the last week to enter for two of flyte new media’s Web marketing giveaways:

Search Engine Optimization:

Would you like your site to rank higher at the search engines? Do you wish you could attract more qualified leads to your Web site? Do you wonder why your competition beats you at Google?

If so, register for our Search Engine Optimization Consultation, that includes two one-hour consultations, a review of your site and recommendations, and a mini-keyword analysis from Nicki Hicks, our search engine marketer.

Web Marketing / Social Media:

Are you struggling to understand Facebook? How Twitter can help grow your business? How YouTube can attract qualified leads to your Web site? Whether a blog will increase your search engine visibility or eat up your last remaining free time?

If so, register for our Web Marketing / Social Media Consultation, with your man about town, Rich Brooks. We’ll talk about social networking sites, blogs, video and anything else you need to drive more qualified leads to your Web site and grow your business.

Both contests wrap up on Sunday, 1/31/2010, so be sure to take advantage of this offer if you’re looking to build your business in 2010.

Rich Brooks
Web Marketing for Small Business

Win a Free SEO Consult from flyte!

Thursday, January 21st, 2010
Nicki Hicks, seen here before her crazy SEO consult giveaway.

Nicki Hicks, seen here before her crazy SEO consult giveaway.

This is what happens when I take a four day weekend: Nicki Hicks, our intrepid search engine marketer, decides that she wants to give away some SEO consulting, so she created her own little giveaway.

The winner will get:

  • an initial one-hour consult,
  • a mini-keyword analysis,
  • a link building strategy,
  • additional Web marketing strategy, and
  • a follow-up one-hour consult with Nicki.

The woman is out of control! Still, the offer is out there, so you might as well take advantage of it before time runs out.

Sign up for the SEO Consult giveaway!

Rich Brooks
SEO for Small Business


The 11 Biggest Mistakes Small Business Bloggers Make – Revised!

Monday, January 4th, 2010

11 Biggest MistakesOne of the most popular downloads on the flyte website for the past few years has been The 11 Biggest Mistakes Small Business Bloggers Make. In it, I document some of the most egregious mistakes I made as I started flyte’s own blog on Web marketing for small business (and how to avoid them!)

During last year’s BlogWorld, I revised some of my thinking on how small businesses (and non-profits) can use a blog to grow their business (or organization.) Some of the mistakes in the original report were no longer relevant, while new ones had appeared.

For example, SEO (search engine optimization) had become much more essential to a blog’s success, especially as competition in the blogosphere had increased. Likewise, when I first wrote the report social media was almost non-existent, at least as far as today’s landscape goes. Today’s successful blogger needs to be active in Twitter, Facebook, and even YouTube.

If you have been considering launching your own blog, or wondering why your current blog isn’t as effective as it could be, be sure to download your free copy of The 11 Biggest Mistakes Small Business Bloggers Make. (Email subscription is your only requirement…and you can unsubscribe as soon as the download is completed!) If you’re already a subscriber to flyte log, our almost-award winning email newsletter, I’ll be sending you a link to where you can download the revised report soon.

Rich Brooks
Mistake Prone

New Year’s Resolutions for the Technophobe

Thursday, December 31st, 2009

Are you, or someone you love, afraid of technology? If so, 207’s “tech expert” is here to help. Here are a few ideas for New Year’s resolutions that will help you overcome your irrational fear of technology. It’s time to strap on your jet pack, take your robot dog for a flight, and get down to business.

Rich Brooks
I Was Promised a Hoverboard

Happy Holidays from Flyte New Media

Friday, December 25th, 2009

Wishing you and yours a happy and peaceful holiday season!

Flyte Crew Holiday Card - 2009

Taken on the deck of the J&E Riggin in September, 2009. From left to right Lindsay, Nicki, Andy, Gloria, Ryan, Rich, Dave & Cybele.

Rich Brooks
flyte new media

Web Marketing Six-Pack: Get 6 Months of Webinars for 50% Off

Wednesday, December 23rd, 2009

6-packWe just posted our editorial calendar of Webinars for the first half of 2010; everything from SEO to Social Media to Google Analytics and beyond.

As I was looking at the fresh list last night, I realized that although any one of them is powerful, taken as a group they offer a huge competitive advantage. So here’s what I did:

We’re now offering all six Webinars for 1/2 off. This includes:

Together those Webinars list at $300, but for right now we’re offering them for $150.

But wait, you say. I can’t make all of those dates!

Not to worry. Everyone who signs up for the Webinar Six-Pack will receive the audio and slides from each presentation which you can listen to…forever! And at your leisure!

This is, as they say, a limited time offer. And remember: a six-pack of Webinars makes the perfect stocking stuffer.

Get your Web Marketing Six-Pack Now!

Before they’re all gone…

Rich Brooks
Using the Interwebs to Talk About the Interwebs

Photo credit: bbaunach