Mental health professionals, psychologists and social workers are the first to admit that marketing themselves and their practice doesn’t come easy. That’s why we’ve partnered with Transdisciplinary Workshops to put on Expanding Your Mental Health Practice Through Web Marketing.
In this day-long workshop you’ll learn:
- How to setup a web site that engages your audience, establishes your expertise, and encourages referrals for your practice
- How to get your web site to rank higher in the search engines
- How to integrate a blog, video and an email newsletter into your web presence
- How to handle HIPAA and other Internet use issues unique to mental health practitioners
- How mental health practitioners can use social media appropriately; how to handle Facebook friendship requests, how to manage your privacy, and how to engage others in the social web
- How to market and sell information products such as e-books, online courses and webinars.
There are only 100 seats available, so please sign up early!
At flyte we’ve worked with plenty of mental health practitioners over the years, starting with my dad, whose web site I launched in 1997. It’s definitely a challenge to market something like mental health, and the education that social workers and mental health professionals go through rarely include a semester on marketing, much less search engine optimization.
However, to paraphrase one of my dad’s psychologist friends, “if you are able to help people live a healthier, happier life, then it’s your duty to market your services so that they can find that help.”
Date: Friday, March 11
Time: 8am – 3:30pm
Location: Regency Hotel, Portland, ME (directions)
Early Tuition: $150 (by 2/1/2011)
Tuition: $170
