Archive for the ‘Mobile Marketing’ Category


The Marketing Agents: Our First Responsive Design!

Friday, January 4th, 2013

For our first official responsive website we launched The Marketing Agents, a website and blog about digital marketing.

Responsive Web Design - The Marketing Agents

What is responsive web design, you ask? 

Well, responsive web design is an approach to designing websites so that they are optimized for any type of screen or device.

As you can see in the image above, a different style sheet is served up depending on the screen resolution. The desktop/laptop has the widest footprint, but a slimmed down version is served up on the tablet, and a smart phone optimized version appears on the iPhone (or Droid, or Windows phone, etc.).

This was an especially tricky project because the original design was not meant to be responsive. Josh Fisher, our talented friend and illustrator, designed a traditional website (as I instructed!) We had planned on creating a mobile-friendly version with WP-Touch, a popular WordPress plug-in that creates smart phone optimized versions of WordPress blogs and websites.

However, because of the focus of The Marketing Agents–search, social, and mobile marketing–we decided to use it as a test subject for our journey into responsive web design. Andy Woznica, our über-talented WordPress developer, took it upon himself to make the site responsive, and he did a great job. (more…)

Posted in Mobile Marketing, Web Design & Development, Web Site Launches | 1 Comment »


The New Instagram Web Profiles Are Here!

Tuesday, November 13th, 2012

Instagram Rolls Out Web Profiles

The uber popular mobile app has created new web profiles for its users. Most profiles were created last week, however if you don’t see yours as of yet it should be live soon.

See a snapshot of my profile below… 

The banner image, which looks strikingly similar to Facebook’s Timeline, has a slideshow affect as it rotates recently taken photos every few seconds. The profile itself is all photo content, just like we are used to seeing on the mobile app.

The new profiles will give users easy access to edit their profiles…

follow others..

and view, comment and like posts… 

The new web profiles offer Instagram users ease of access and another visually appealing way to look at their Instagram profiles. However, you still must upload the photos from your mobile device. 

To check out your own profile, type in instagram.com/(your username). And, to learn more about instagrams new web profiles visit the Instagram blog.

Share your Instagram URL with us in the comments section so we can follow you! 

Joan Woodbrey Crocker
Follow me on Instagram! 

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Posted in Mobile Marketing, Social Media, Web Marketing | No Comments »


Halloween Apps for Your Mobile Phone

Friday, October 26th, 2012

imut8rCelebrating Halloween on the go? Need some mobile apps for your trick or treating? You’ve come to the right place.

Once again it was time for another hard-hitting segment on 207, Maine’s premiere evening news show.

The topic was Halloween apps on your smart phone or tablet. 

Originally I pitched something on the European debt crisis, or whether we should continue farm subsidies, but they demurred.

Anyway, I digress.

I put together a few cool apps that can make for a truly frightful Halloween, whether you’re out trick-or-treating, waiting for little kids to show up, or hosting your own Halloween bash.

You can watch the video at WCSH or down below. 

The Halloween apps referenced in the segment include:

If there’s any Halloween apps you thought we should have included, let us know. There’s always Halloween 2013.

Rich Brooks
Teaching Kids How to Kill Zombies Since 2002 

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Posted in Mobile Marketing, Off Topic | No Comments »


Search, Social & Mobile Marketing: The Agents of Change

Monday, September 10th, 2012

Agents of Change Digital Marketing ConferenceIf you’re looking to attract more of your ideal customers, you’ll want to check this out.

This Friday, September 14, 2012, we’re holding our inaugural Agents of Change Digital Marketing Conference. It’s all about how to use search, social & mobile marketing to reach and engage your ideal customer.

You can attend in person or watch the entire event online…either live or on demand!

Here’s a video that explains it all:

So visit the Agents of Change website and save $25 with the discount code flyte!

See you on Friday!

Rich Brooks
Agency Director 

Posted in Mobile Marketing, Social Media, Web Marketing | No Comments »


The Best Smart Phone Video Apps

Monday, August 20th, 2012

Example of Cinemagram

Smart phones take amazing videos, but with these apps you can take better videos, add cool filters, and edit on the go.

Many smart phones, including the iPhone and some Droid models, can take amazing quality videos…up to 1080p high-def videos, creating some amazing memories for you and your family.

Plus, with some free and inexpensive downloadable apps, you can take your inner Coppola to the next level.

Last week I was on 207, the evening news program on the NBC affiliates here in Maine, talking about these video apps.

We looked at Camera Plus Pro for taking better videos, iSupr8 for adding some cool filters, and iMovie for editing right from your phone.

Interestingly, we didn’t have time to look at Cinemagram, which was my catalyst for pitching this topic in the first place!

You can watch the video below or check it out on the 207 website.

By the way, we’re always looking for new topics in the realm of web, tech and social media, so if you have any suggestions, let me know!

Rich Brooks
Ultimately, I’d like to direct. 

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Posted in Mobile Marketing, Uncategorized | No Comments »


How to Reach Your Ideal Customer with Search, Social & Mobile Marketing

Thursday, June 28th, 2012

Agents of Change TV PromoDo you know how to reach your ideal customer?

This is something businesses and non-profits struggle with every day.

  • How to get found on Google or Bing?
  • How to build an audience on Facebook or Twitter? (Or LinkedIn, Pinterest, YouTube, etc.)
  • How to use mobile marketing in an engaging, non-invasive way?

If you’re looking to build your business or organization by using search, social and mobile marketing, consider attending the Agents of Change Digital Marketing Conference.

You can come to Portland, Maine and attend in person or watch it all online with our digital pass. 

Early bird discounts run through the end of July!

Check out this great promo that our media partner, WCSH-6, put together for us!

Rich Brooks
See You in September! 

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Posted in flyte news, Mobile Marketing, Search Engine Marketing, Social Media | 2 Comments »


flyte school: Learn Mobile Marketing & Blogging

Friday, May 25th, 2012

flyte school

Learn how to use mobile marketing and blogging to build your business.

In this short video I chat with Ry Russell of VR Marketing Consultants. 

Ry’s my co-presenter at the upcoming flyte school seminar we’re having on 6.12.2012 at the Rines Auditorium in Portland, Maine.

Ry’s going to be talking about mobile websites, mobile apps, QR codes and text message marketing. He’s used text messaging successfully to build up one of the many businesses he owns, the Saco Drive-In.

I’ll be presenting on building your business through blogging. This is going to be a great afternoon of food and learning for anyone looking to reach a wider audience and connect with their ideal customers.

Early bird tickets are only available through 5.31.2012, so don’t miss out! Grab your tickets now.

(more…)

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Posted in Business Blogs and Blog Marketing, Entrepreneur & Small Business, flyte news, Mobile Marketing | 1 Comment »


Do You Need a Mobile Website?

Thursday, May 24th, 2012

Are you losing business because your website isn’t mobile ready?

Dear Rich,

Recently a few people have told me how difficult it is to use my website on a mobile device. Should I be worried? What should I do?

Mobile-less in Machais

Dear Mobile-less,

A recent study predicted that by 2014 more than half of your website traffic will be coming through a mobile device, either a smart phone or tablet.

So the question isn’t if, but when.

(more…)

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Posted in Mobile Marketing | 1 Comment »