Archive for the ‘Web Site Launches’ Category

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Affordable Websites for Startups and Entrepreneurs

Monday, January 24th, 2011

Affordable Website Designs for Small BusinessThere’s a big difference between an affordable website for small businesses and a cheap one. Cheap websites are about not spending a lot of money; affordable websites are about getting a good return on your investment at a price you can afford.

If you’re looking for a cheap website just Google it. You’ll find plenty of options.

If you’re looking for an affordable website that you can use to build your business, take a look at our ProSites. They’re perfect for the startup as well as a growing business that wants to allocate more of their web budget to online marketing campaigns that include search engine optimization, email marketing, blogging and social media.

These pre-designed websites are build on WordPress so that you can handle all the updates yourself without any expensive software…all you’ll need is a web browser. They’re built rock solid and can grow with your business. Add a blog, add an email newsletter, integrate it with your social media marketing.

We’ve just introduced a new ProSite design called Panoramas that has five different color schemes. It can even be tailored to match your own brand’s colors.

If you’re ready to graduate from the website your brother-in-law/neighbor’s kid/niece build for you, and still have money left over for raise your online visibility, drive more qualified traffic to your site and turn that traffic into leads and sales, than the ProSites might be the perfect fit for you.

Rich Brooks
Web Design for Small Business

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Posted in Entrepreneur & Small Business, Web Design & Development, Web Site Launches | 1 Comment »


Boston Video Production Company Rebuilds on WordPress

Wednesday, January 19th, 2011

Boston Video Production Company Reflection FilmsBoston video production Reflection Films recently relaunched their static website on WordPress, the popular blogging and content management system (CMS) platform.

Reflection Films offers a wide variety of video solutions, including creating marketing videos, fundraising videos, and training videos for companies and non-profits. You can see examples of their work in their portfolio section.

Reflection Films has also added a blog to their site, creating posts on stress-free video production, SEO for videos,  and 10 Documentaries Worth Seeing.

Flyte helped recreate their website by creating a WordPress theme that mimicked the original design of the site, while expanding it to include the new offerings and blog.

If you’re in the Greater Boston area (or beyond) and looking for a video production company for your marketing, fundraising or training needs, be sure to check out Reflection Films.

Rich Brooks
WordPress Web Design

Posted in Web Site Launches | No Comments »


Luxury Yachts from Lazzara Yachts Run on WordPress

Thursday, January 6th, 2011

Luxury Motor YachtsFlyte recently launched a new web site and blog for Lazarra Yachts, makers of luxury motor yachts out of Tampa, Florida. If you’re in the market for a luxury yacht (and who isn’t?), this is the place to start your search. The site features information, specs and photos on their full line of  yachts, from the LSX 78 to the Breeze 76.

The yachts are stunning, and visitors can view interior and exterior photos, specs, floor plans, and even check out some cool videos of the motor yachts. Ready to buy? Just visit the Lazzara yacht sales page (no “buy now” button yet) or check out their Pre-Owned Yachts page for “gently used” boats.

Visitors interested in learning more about the company should check out the Heritage page which tells the story of how Vince Lazzara started the company:

Vince Lazzara was a chemical engineer from Chicago and while his background wasn’t in boatbuilding, he had a deep passion for the sea.He had a saying, “God only gives you so many days, but the ones you spend at sea don’t count against you”. So it’s no surprise that in 1955 he decided to build a boat for himself.  It was a 40 foot sailboat called the Bounty II.

It’s no surprise that that passion for the sea has been passed down to a 3rd generation that continue to push the envelope in yacht design.

VP Rich Lazzara maintains the company blog which focuses on new yachts and features as they are rolled out, as well as boating shows where Lazzara Yachts has a presence.

You can also connect with Lazzara Yachts through their Facebook page or follow them on Twitter.

Both the site and the blog were built on WordPress to allow Lazzara Yachts to be able to add, edit and delete copy, photos and video as needed and keep their ongoing maintenance costs down.

Rich Brooks
Will Code for Yacht

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Posted in Web Site Launches | 1 Comment »


St. Mary’s: Central Maine Hospital Runs on Joomla

Thursday, December 23rd, 2010

Flyte recently revamped the website for St. Mary’s Health System, a health care provider in central Maine.

The revamped web site sports a better site architecture to handle and organize the many services that St. Mary’s offers, including Senior Health, Women’s Health, and Prevention & Wellness, to name just a few.

The e-commerce was also upgraded to be more secure, whether people are paying their bills online, making a donation, or buying something from the gift shop for a patient.

Both the current site and the previous were powered by Joomla, an open-source content management system (CMS). As part of the upgrade, flyte upgraded the site from Joomla 1.0 to 1.5 and learned an important lesson: there’s no such thing as upgrading to 1.5. It’s a complete do-over. :roll:

However, with the help of the marketing team at St. Mary’s who are able to handle and maintain the site through the Joomla admin, the final product rolled out, better able serve St. Mary’s community.

Rich Brooks
Maine Joomla Development

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Maine Senior Guide: Resources for Seniors in Maine

Tuesday, December 21st, 2010

Maine Web Design Example - Maine Senior GuideWhether you’re looking for a doctor, a senior community, home support or estate management for yourself or a parent, Maine Senior Guide is the number one resource for online information for seniors in the state of Maine.

Visitors to the site can quickly navigate to some key resources, such as Home Support or Social Seniors (a section of the site geared towards seniors who want to find nearby church groups, education or volunteer opportunities.) Each section has related articles from the Maine Senior Guide Library, such as Facebook: Connect with Those Kids in the Social Senior section, or Alzheimers: 10 Tips for Keeping Your Independence in the Senior Community section.

Once they’ve located a category or sub-category, they can further refine their search by choosing a location. This can be done by clicking on a map of the state of Maine, selecting a region from a pulldown menu, or typing in a desired zip code.

The site is powered by WordPress with a healthy infusion of custom programming from flyte. Maine Senior Guide is able to update and maintain most all of the site, import and export data, run reports and more.

Maine Senior Guide offers both free and paid listings within its growing resource of services. Higher level advertisers get their own page and the ability to update their information, upload photos and even embed a video! This is a powerful tool for standing out from the competition. If you have a resource geared towards seniors you’ll want to contact Maine Senior Guide for advertising opportunities.

Rich Brooks
Maine Web Design

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Posted in Web Site Launches | No Comments »


Maine Huts & Trails – Outdoor Adventure Vacations in Maine

Monday, December 20th, 2010

When we first met with Maine Huts & Trails I had a completely wrong-headed idea of what the huts were like.

I imagined having to cross-country ski into the woods where I would find a cold, weather-beaten cabin with a wood stove that I would have to get going. (If that’s your perfect vacation, great! Please text me your photos as I sip margarita’s by the pool.)

While cross-country skiing and outdoor adventure is still part of what makes Maine Huts such a fantastic vacation, the “huts” themselves are brand new facilities with plenty of amenities, all without losing the “roughing it” vibe people are looking for.

The huts are staffed, heated, have showers, electricity, and offer a meal plan. The huts are open year-round, with activities for all seasons. Maine Huts & Trails members get added benefits, free snowshoes and canoe rentals, discounts on rooms, for a low annual fee for both individuals and families. (You can become a member here.)

Flyte rebuilt the web site, created a cleaner interface, and improved the functionality for site visitors. It’s easy now for site visitors to book their adventure, plan their trip, download trail maps and plan for year-round activities. The site was built on WordPress, an easy-to-use content management system that allows Maine Huts to add, edit and delete content, create new pages, upload photos and embed video. Everything the modern web site owner could want. ;)

Flyte also provided search engine optimization and social media strategy, which will continue after the launch to increase the online visibility of the site and attract more visitors.

If you’re looking for an outdoor Maine vacation, regardless of the season, be sure to check out Maine Huts & Trails.

Rich Brooks
All-Season Maine Web Design

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Posted in Web Site Launches | 1 Comment »


Ski Maine Today – Maine Skiing Conditions, Mountains and More

Monday, December 13th, 2010

Last week flyte launched a web site as part of a joint venture between SkiMaine and MaineToday with the perfect mash-up name: Ski Maine Today, your destination for Maine skiing.

Visitors to Ski Maine Today can find information about Maine ski areas, including Sunday River, Sugarloaf, Saddleback, Camden Snow Bowl and many others. More are coming on line each day. On each mountain’s page you can get information about the mountain, check out photos, watch videos, check out conditions, download the trail map, get driving directions and more.

There’s also photo contests, weekly skiing deals and  information about the Sno Kidz program.

Ski Maine Today also has a Facebook page and a Twitter account, so please “like” them and follow them as necessary!

The site was built on WordPress and utilizes a number of plugins and feeds to power the slide show, news and weather and condition reports.

Hope to see you on the slopes this year!

Rich Brooks
Maine Web Site Design

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Sales Strategy & Training with Carpenter & Associates

Monday, October 11th, 2010

No business can survive without sales, but too many people believe that sales is a innate talent, or that advertising can replace the need for a sales team, or that all sales are good sales.

Carpenter & Associates focuses on growing your sales profitably. They offer sales training that is aligned with your company’s goals, strategies and planning. They can help you develop a sales strategy that is built on determining which part of your business is most profitable and concentrating on executing on that strategy.

There’s a lot of great content on the web site, including best practices for sales solutions and a new sales blog written by company president Scott Carpenter.

Also, while you’re improving your own bottom line, you’re improving the bottom line of others as well: 5% of net profits go to the Poverty Action Lab at MIT.

This site–like most sites coming out of flyte these days–was built on a content management system (CMS), so that Carpenter & Associates can update the site in house as simply as they would update a Word document. In this case it was WordPress, a powerful, flexible CMS that is the perfect blogging tool.

Flyte’s creative director, Ryan Goan, also created Carpenter & Associates’ new logo as well as designing the business cards and stationary.

If you’re looking grow your sales profitably, be sure to talk to Carpenter & Associates.

Rich Brooks
WordPress Websites Mean Business

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Posted in Web Site Launches | 3 Comments »


Photo Booth Rental – Top Hat Photos Booths

Monday, August 23rd, 2010

We recently completed a relaunch of Top Hat Photo Booths, a photo booth rental company with locations in Floria, Maine, Massachusetts, New York and Rhode Island.

There were a few things that made Top Hat Photo Booths a cool company to work with:

  • Their photo booths are much cooler than traditional rental photo booths; they can be taken apart and set up just about anywhere. That means they would work on a casual wedding in a meadow in Maine or on the rooftop of a Manhattan apartment.
  • Their booths offer great branding opportunities; the sides of the photo booth can be tailored to your needs, whether they evoke wedding images (champagne glasses clinking) or your corporate image for a big corporate event.
  • Their prices are lower than their competitors. With pricing that starts at just $750 they’re hard to beat.

Top Hat had a nice looking site, but as they were about to expand into several new markets, the site wasn’t as scalable as they wished. In addition, they couldn’t make their own updates.

Our solution was to rebuild the site on WordPress and tweak the design and layout to make it more scalable so that it could grow as Top Hat grows. We also added a blog and created a nice feature where Top Hat could upload new photos for the top banner area and the site would automatically add a consistent treatment to all the photos.

The second part of the project, just starting, is to help Top Hat increase their online visibility. This will be a combination of social media and search engine optimization.

Even though Top Hat stretches up and down the east coast, no one is searching for “east coast photo booth rental.” That means that Top Hat has to focus on their local search results as much as general search results, if not more. Now brides, event planners and companies can find information on:

If you need a photo booth rental for your next corporate event, wedding or bar/bat mitzvah, be sure to check out Top Hat Photo Booth.

Rich Brooks
Ready for My Close-up

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Posted in Web Site Launches | 3 Comments »


Nationwide Research Company Launches New Site

Wednesday, August 11th, 2010

Last week we launched a new web site for Nationwide Research Company (NRC), a source for court documents and archived records.

NRC’s services include document retrieval, on-site searches, corporate research, case monitoring, chapter 11 filings and more. In short, if you need documents, this is your one-stop shop.

NRC wanted to have the ability to add, edit and delete content on their site as needed, so we built the site on WordPress, an open-source blogging/content management system (CMS). Now they can log in and update information as they need to, without having to run everything through some pricey web developer. (Sniff!)

With offices on both the left and right coast, that also helps keep down costs as they don’t need to buy multiple copies of HTML editing software for multiple people; instead any modern browser will allow them to keep the information on their web site fresh…something the search engines (and your customers) love to see.

If you need court documents or chapter 11 filings, be sure to check out Nationwide Research Company. If you need a custom-designed web site on a content management system, we’d love to answer your questions.

Rich Brooks
WordPress Design

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