Archive for the ‘Web Site Launches’ Category


Affordable Small Business Web Sites

Wednesday, July 14th, 2010

We often shine a light on the custom web designs we do for clients here at the flyte blog, but we don’t often give that same attention to our clients who use one of our ProSite designs. ProSites are our affordable, pre-designed (by flyte) sites built on WordPress.

They’re cost-effective, quick to setup, and easy to run. They’re perfect for startups, or businesses that would rather put their budget towards search engine optimization, email marketing, blogging or some other web marketing campaign.

Since so many of this year’s crop are using their new web sites to grow their businesses, I wanted to give them a little “link love.” If you see someone who can help you, please feel free to check them out.

If you’re looking for a new, affordable web site, if you’re looking to upgrade your current site, or if you’d like to be able to update your web site in house, a ProSite or one of our other sites may be right for you. Contact flyte today.

Rich Brooks
Small Business Web Sites


Portland, Maine Spa & Boutique Discounts from MainelyMara

Monday, July 12th, 2010

A few weeks ago flyte launched a new site for MainelyMara that offers exclusive, limited-time deals from hand-picked local Portland, Maine businesses.

Whether you live in the Greater Portland area or just visiting Vacationland, you can get amazing deals in local day spas, beauty salons and other boutique style stores.

Membership is free, but you must become a member to get these exclusive, limited time deals which Mara picks herself. You also get insight on local fashion, trends and beauty tips through a local style blog.

MainelyMara’s brand ID (including illustrations, logo & fonts) was created by talented local designer Arielle Walrath. Flyte created the custom backend programming that includes admin abilities to create new offers, retire old ones, set time limits, create tracking IDs, and integrate with an e-commerce solution.

If you’re looking for great deals on local spas and boutiques in Portland, Maine, make your way over to MainelyMara.

Rich Brooks
Pampering Myself


The Heritage of Alaska on WordPress: Goldbelt Heritage

Tuesday, June 22nd, 2010

Last week flyte launched a WordPress web site for the Goldbelt Heritage Foundation, the 3rd web site we’ve completed for Goldbelt Corporation, all done on WordPress so that the company can update and manage their own web presence.

Visitors to the site can learn more about the Tlinglit language preservation project, learn about upcoming cultural events, and even see and hear examples of the Tlinglit language being spoken.

Previous work for Goldbelt included the Goldbelt Tours web site and the Goldbelt Corporate site.

Rich Brooks
Web Design from Maine to Alaska


Artist Designed Ribbon Belts from Belted Cow

Tuesday, May 25th, 2010

Flyte recently launched a newly designed website for Belted Cow, a Maine company selling ribbon belts inspired and created by artists.

Visitors to the site can shop for a wide variety of belts for adults or children. One of my favorite belts is The History of Streaking. (No, the irony is not lost on me.) There are plenty of gift ideas, especially if your loved one has a love of nautical-themed clothing or likes to keep his pants up with an homage to the Tour de France.

Pets aren’t forgotten, as many of the cool designs have been appropriated for collars and leashes.

The site offers an easy-to-use shopping cart and is powered by a hybrid of WordPress and flyte’s own custom e-commerce programming.

If you’ve been searching for a fun, whimsical way of keeping your pants from falling down–especially when everything ends up on YouTube these days–be sure to check out Belted Cow.

Rich Brooks
E-Commerce for Small Business


Maine Biotechnology Services Celebrates 20 Years with a Makeover

Tuesday, April 20th, 2010

Maine Biotechnology Services has been providing antibody products, development and production for over 20 years. Recently, they decided it was time for a web site makeover that would better reflect all of their new services.

If you’ve been searching for monoclonal & polyclonal antibodies–and really, who hasn’t?–you’ll be able to take advantage of MBS’s antibody products search. You can search by keyword or browse antibodies by category, such as human hormones, parasitic or tumor cancer markers.

Flyte put the new site on WordPress so MBS could manage the content inhouse, keeping down maintenance costs. In addition, we repurposed the blog software for a What’s New section that updates the home page automatically.

If you’re looking for Sheep Polyclonal Antibody to Bromodeoxyuridine-5 (BrdU)-HRP Conjugated, be sure to check out Maine Biotechnology Services. If you’re looking for a professional web site that you can update and maintain inhouse, please contact flyte.

Rich Brooks
Maine WordPress Design & Development


WordPress Conversions: Beauty is More Than Skin Deep

Thursday, April 8th, 2010

360FuelCard, providers of fleet fuel cards that benefit the environment, liked the look of their Web site.

What they didn’t like is the lack of control they had. Every update had to be run through an outside developer, hindering their ability to quickly add content. It also became a cost issue: adding new pages was expensive, making them thing twice before adding new content to the site.

WordPress gave them that control, and is helping them keep a cap on expenses. We took their current design and ported it over to WordPress, the popular open-source blogging and content management system platform. We also added a blog, so they would have a powerful communication tool they could use to keep customers in the loop and engage new prospects.

They can now update any page, day or night, uploading new photos or embedding videos of their products in action. And they can do it inhouse without having to pay an outside provider.

If you need a fuel card that’s accepted at nearly 100% of fuel stations across the US and contributes to a cleaner environment with every fill-up, be sure to check out 360FuelCard.

If you need to gain control of your Web site, and reign in update fees, talk to flyte about converting your site to a content management system.

Rich Brooks
Fill ‘er Up!


Golf Simulator Blog: Good For Driving in the Rain

Friday, April 2nd, 2010

Get it? Driving in the rain? Golf simulator? Indoor golf? C’mon people, this stuff is gold!

Anyway, I digress.

Recently we worked with P3ProSwing, creators of these amazing golf simulators and analyzers. They were looking to increase their online visibility at the search engines.

First we did a keyword analysis to determine which keyword phrases were most likely to drive qualified leads to the site, and made changes to the content on the site to reflect this research.

We also determined that a blog would be a perfect complementary channel for sharing this content with a wider audience. Flyte built the Golf Simulator Blog for P3Pro on WordPress, the popular blogging platform, as well as providing some blog consulting and training as well.

The blog hasn’t been up long, but there’s already a lot of great content for the golf enthusiast, with tips on improving your putting game, the 5 most important golf swing metrics for a great drive, and of course what golfers can expect out of a golf simulator.

If you’ve been interested in a golf simulator or indoor golf, be sure to check out the Golf Simulator Blog. Or you could take advice from this guy.

Rich Brooks
Mind If I Play Though?


R3 Builders Rebuilds on WordPress FTW (for the win)

Wednesday, March 24th, 2010

R3 Builders had a problem. R3 Builders is a well-respected construction company in California with a portfolio that includes restaurants, retail and commercial spaces.

Unfortunately, prospects couldn’t get to their site without Google or Firefox throwing up warnings about malicious code on their site. When their Web developers couldn’t seem to clean out the code and get the problem fixed, flyte stepped in.

We took the original designs of the site and rebuild it in WordPress, the popular open-source CMS/blogging platform. We relaunched the Web site, and then using Google Web master tools and other resources, resubmitted the site and got the blacklisting removed. Now people looking for a quality construction company in California will be able to find and visit R3 Builders.

Visitors can access R3′s construction portfolio, read about its commitment to sustainability and learn about their services from pre-construction through post-construction.

R3 is now able to concentrate on what they do best: building some of the best restaurant, retail and commercial buildings in California. Next up: increase the online visibility of R3 through SEO and other Web marketing campaigns.

Rich Brooks
WordPress Web Development


Smart Kids with Learning Disabilities Launches a New Site

Monday, March 22nd, 2010

The organization Smart Kids with Learning Disabilities recently relaunched their Web presence with help from flyte. Smart Kids with LD realizes that children with learning disabilities are often just as intelligent as other kids, but they learn differently.

The new site is an amazing resource for parents of children with LD, including:

The new site also sports tons of new articles on topics from treatment & support of LD to LD beyond the classroom.

Since Smart Kids is looking to increase funding so they can help kids with LD, they’re also now taking donations online and selling some advertising on the site, as ways of bringing in additional revenue.

To help better communicate their goals and educate people about smart kids with learning disabilities, they’ve also launched a Smart Kids with Learning Disabilities Blog.

The entire site, including the blog and the interactive surveys, were all built by flyte on WordPress, the popular open-source CMS/blogging platform. By putting the entire site on WordPress, SKLD can update and manage their site inhouse, without any expensive software or HMTL knowledge.

If you have a smart kid with a learning disability, or know someone who does, be sure to check out the new Smart Kids with Learning Disabilities Web site.

Rich Brooks
WordPress Web Design & Development


Maine Lawyer Blogs: Personal Injury Blogs and More

Tuesday, February 23rd, 2010

Do you have very different products, services or target audiences?

Do you find that trying to appeal to these disparate needs makes your blog or Web site too broad, too unfocused? Since both people and search engines prefer focused content, this can be a problem. If so, you may want to take a page from Berman & Simmons, a Maine law firm who recently launched four new blogs to address some of their more requested services.

  • Maine Accident & Personal Injury News: This blog appears within their main site and talks focuses on accidents and personal injury news and issues that affect Mainers.
  • Nursing Home Law Center: This blog talks about nursing home law, residents’ rights, and cases of neglect.
  • Product Safety at Home and at Work: Most recently (at the time of this writing) the blog features a number of thoughtful posts about the ongoing problems with Toyota and what it says about our own governmental regulations (or lack thereof.) Other posts talk about court cases related to product safety.
  • Maine Court Decisions: This blog describes itself as “Maine Supreme Judicial Court Decisions Summarized for Lawyers, Clients and the People of Maine.” Posts cover a number of interested legal decisions in Maine on everything from double jeopardy to workers comp to search and seizure.

While obviously maintaining four blogs is a lot more work, it does help you focus on a particular niche, which can encourage more inbound links, which in turn will increase your search engine visibility. All four blogs were built on WordPress by flyte.

Rich Brooks
Maine Business Blogs